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Qualitative Research

At Qyas we specialize in Qualitative research. We conduct the following:

Unstructured interviews with small samples to generate ideas and hypotheses

Expert Opinion: Discussions with people with specialized insights about particular markets

Depth interviews: Where the emphasis is on depth and richness of information from few sources

Focus Group Discussions: Where groups get together to discuss at length on the research topic in a focused manner

Mystery Shopping: Where unidentified people observe the quality of service & employee efficiency at outlets

Some of Our
Prestigious Clients